New LEGO BrickHeadz Sets for 2025 | Discover the Fun and Iconic Characters in the Exciting New LEGO BrickHeadz Sets Coming in 2025!
Published: 16 hours ago
Last Updated: 3 hours ago
BrickHeadz LEGO sets have become a beloved sub-theme among LEGO fans and collectors since their debut in 2016. These charming, blocky renditions of iconic characters have captured the imagination of builders of all ages. Inspired by pop culture favourites, LEGO BrickHeadz span a diverse range of franchises, including Star Wars, Marvel, Disney, Harry Potter, and many more. Each set features unique printed pieces and a distinctive aesthetic, making them instantly recognizable and highly collectible. Their compact size and affordable price point make them perfect for both display and gifting, further fuelling their popularity. Read on as we look at the five new LEGO BrickHeadz sets being launched early in 2025, two hit shelves at the start of January (including LEGO Tom and Jerry), with the remaining three arriving in early February. BrickHeadz has also proven to be a very strong investment category historically, and recent performance highlights this potential. Many sets that retired at the end of 2024 are already selling for double their original RRP! As we look forward to these new releases, we at Investabrick are eager to add them to our collection and continue exploring the outstanding investment opportunities BrickHeadz provides. Whether you're a seasoned collector or just beginning your BrickHeadz journey, these sets remain a fun and rewarding investment in the world of LEGO.
January Launches:
LEGO BrickHeadz Tom & Jerry (40793)
Relive the classic antics of Tom and Jerry with this great 212-piece LEGO set, complete with fun accessories that capture their timeless rivalry. Jerry playfully holds a matchstick, setting Tom’s tail ablaze, while Tom comically wields a hammer in his endless pursuit of the clever mouse. This set marks the first-ever LEGO BrickHeadz depiction of the beloved cartoon duo, merging their iconic charm with LEGO’s signature design. Perfect for builders aged 10 and up, this set appeals to fans young and old, offering a nostalgic collectible and an ideal gift for lovers of the classic cartoon chaos.
LEGO BrickHeadz Captain America & Red Hulk Figures (40668)
The LEGO BrickHeadz Captain America & Red Hulk Figures (40668) offer a fun and creative building experience for Marvel fans aged 10 and up. These collectible models allow kids to recreate two iconic Super Heroes from Marvel Studios’ Captain America: Brave New World. Each figure is packed with authentic details, including Captain America’s shield and wings, and stands proudly on a sturdy baseplate. With 202 pieces in total, both figures stand over 3 inches tall, making them perfect for both play and display.
February Launches:
LEGO BrickHeadz Dumbo (40792)
The LEGO BrickHeadz Disney Dumbo (40792) building set is a magical way to bring the beloved Disney character to life. Designed for fans aged 10 and up, this set allows builders to create a detailed brick version of Dumbo, complete with his signature yellow hat, red collar, and charming movable ears and folding legs. Once assembled, the Dumbo figure can be used to recreate favourite movie scenes or proudly displayed using the included baseplate. With 176 pieces, the set offers a fun and rewarding building experience, making it an ideal gift for Disney lovers, animal enthusiasts, and LEGO fans alike. This collectible set can also be paired with other figures from the LEGO BrickHeadz Disney series for even more imaginative play.
LEGO BrickHeadz Red Panda Mei (40798)
The LEGO BrickHeadz Red Panda Mei (40798) set brings the beloved character from Disney and Pixar’s Turning Red to life, offering a fun and creative experience for fans aged 10 and up. This set allows builders to create a detailed red panda figure complete with movable ears and folding legs, adding an interactive element to the play. Once assembled, the figure can be proudly displayed on the included baseplate, making it a great addition to any collection.
LEGO BrickHeadz Eeyore (40797)
Bring the magic of Disney's Winnie the Pooh to life with the LEGO BrickHeadz Eeyore (40797) set. This charming set lets fans create a detailed brick-built figure of Eeyore, the beloved donkey, featuring movable ears and folding legs for added playfulness. With 156 pieces, this set stands at over 3 inches tall and is an ideal gift for kids, animal lovers, and Disney fans alike. Fans can also collect other BrickHeadz™ characters from the Disney series to display alongside Eeyore!
Theme Analysis
It’s 10 years now since the LEGO BrickHeadz theme was launched and there has been more than 150 sets and what an amazing LEGO investment they make. On average the retired sets within LEGO BrickHeadz have seen average annualized growth of 23% across this decent sample size and there are many examples of sets delivering even higher returns.
The LEGO BrickHeadz are LEGO exclusive sets and come with an attractively low price point and they often see a large increase in price soon after retiring, making them great for a short term investment. The biggest battle is being able to source enough of them with LEGO.com limiting them to 5 per person usually.
We have taken a better look at a few of the BrickHeadz sets that we were bullish on last year that have retired in November/December and you can already see short term pop that comes upon retirement.
Some examples of the amazing performance that is possible from LEGO BrickHeadz include LEGO 40631 had an RRP of $20 and has already sold just above $50 (>150% increase), LEGO 40627 had an RRP of $10 and has already sold as high as $18 (80% increase), LEGO 40628 had an RRP of $10 and has sold for just over $20 (>100% increase) and LEGO 40651 had an RRP of $15 and has sold as high as $25 already (67%).
One other thing to bear in mind is the likely short shelf life of the LEGO BrickHeadz sets, it is expected that the sets being launched early this year will be retired by the end of the year which in combination with them being LEGO exclusive sets leads to limited supply levels and higher prices in the longer term.
Summary
At Investabrick we have always been huge fans of the LEGO BrickHeadz theme, both as LEGO investors but also as LEGO fans, they can be spotted on most of the desks within the team! Our bullish investment perspective is based on the average annualized growth of 23% over a sample size of 150+ sets and nearly 10 years. And that performance seems as strong as ever with the recent sale prices of the sets that retired at the end of 2024.
Head to LEGO and look to add some of the new 5 sets to your collection (LEGO Tom & Jerry is my favourite, showing my age!), or some of the other sets currently for sale (there are nearly 20 sets to choose from!) but don’t wait around, they will soon be retired and increasing in price!
