Capitalise on Gifts-with-Purchase: Why the Children’s Day LEGO Teddy Bear GWP Is Your Next Smart LEGO Move
Published: 2 weeks ago
Last Updated: 2 weeks ago

Don’t Miss the Limited-Time Children’s Day Teddy Bear GWP (40763) - Ends May 31
We all love a great LEGO gift-with-purchase (GWP) - those free mini-builds that become instant collector’s items. Recent standouts include the Up-Scaled Baby Astronaut (40767), the Coral Reef Diorama (40783), and the Sméagol & Déagol river scene (40761). They sell out fast, gain cult followings, and often soar in aftermarket value. Now, just in time for Children’s Day, LEGO’s latest GWP is a cuddly hit: the Children’s Day Teddy Bear (40763) - but hurry, this offer ends May 31, 2025.
Celebrate Children’s Day with this adorable, buildable LEGO® Creator Teddy Bear. Standing over 12 cm tall and made from 238 pieces, the posable figure features moving head, arms, and legs for hours of imaginative play. Best of all, it comes with four accessory packs so kids can customise their bear: choose glasses and a book for story time, a blue bow tie with pencils and paper, a pink bow tie with a rose, or stack three colourful LEGO® bricks to create a playful block sculpture. Perfect for display on a bedside table or shelf, this charming bear makes an ideal gift for builders aged 8 and up - and a strategic addition to any investment-minded collection.
New LEGO Creator Children’s Day Teddy Bear GWP: How to Claim Yours and Top Sets to Qualify.
How to Claim Your LEGO Teddy Bear
Simply spend £90 / $100 / €90 or more (excluding pre-orders) at LEGO.com or LEGO Stores by May 31, 2025, while stocks last. With limited availability, the Children’s Day Teddy Bear GWP is primed to become a sought-after rarity once the promotion ends.
Wallet-Friendly Sets to Help You Qualify
Here are four sets around the £100 mark that are perfect for hitting the spend threshold - each offering its own blend of creative play and investment promise:
Super Mario Mario & Standard Kart (72037) – £149.99
Zoom into nostalgia with this interactive Mario Kart build. Mario’s kart features authentic details like speed-boost function, digital-reactive elements that connect to other Super Mario sets, and a colourful finish that captures the excitement of the circuit. It’s a must-have for gamers and AFOLs alike, combining playability with shelf-ready display.
Keith Haring – Dancing Figures (31216) – £104.99
Bring pop-art energy home with Keith Haring’s iconic dancers in brick form. This 1,773-piece mural comes with five separate instruction booklets, so you can build each figure with friends or family. Hang the frameless artwork or stand the figures individually to create a dynamic, gallery-style display that art lovers and investors will appreciate.
Chopper (C1-10P) Astromech Droid (75416) – £94.99
Star Wars meets BrickHeadz in this sculptural take on the desert-dwelling droid from Andor. With printed details, posable head elements, and a sturdy base, Chopper makes a fantastic desk companion. Limited production and strong fan demand make this sculptural mini-statue a smart pick for collectors hunting future classics.
Shuttle Carrier Aircraft (10360) – £199.99
Though a bit above the £100 mark, this Icons set delivers serious investment potential. Recreate NASA’s legendary transporter with authentic livery, functional landing gear, and a removable shuttle pod. Its large scale and museum-quality build ensure it stands out in any collection—and its retirement is all but guaranteed to drive secondary-market values up.
Don’t let this lovable GWP slip through your fingers—these promotional mini-builds often become investment gold. Head to LEGO.com or your nearest LEGO Store, spend £90 or more by May 31, and secure your Children’s Day Teddy Bear (40763) before it hops off the shelves for good!