LEGO Newbury Juice Bar - 40336-1

Theme

Hidden Side invites builders into a world where the supernatural meets the everyday, blending augmented reality with imaginative play. Set in the fictional town of Newbury, this theme revolves around a group of ghost-hunting teens who use their skills and gadgets to uncover the mysteries lurking in the shadows. Each set features a unique location, from haunted schools to eerie graveyards, where players can interact with both physical builds and digital elements through a dedicated app. As builders construct their sets, they unlock a narrative filled with ghostly encounters and challenges that require teamwork and strategy. The app enhances the experience by allowing users to see hidden elements and characters that come to life through their devices, creating a dynamic interplay between the physical and digital worlds. With its blend of adventure, mystery, and technology, Hidden Side encourages creativity and problem-solving, making every play session a thrilling exploration of the unknown.

Sub Theme

Hidden Side Promotional is an innovative LEGO theme that blends the excitement of augmented reality with the imaginative world of ghost hunting. This unique subtheme invites builders to explore a haunted town filled with mysterious spirits and supernatural adventures. Each set features intricately designed locations, such as a spooky school or a haunted lighthouse, where players can uncover hidden secrets and engage in thrilling ghost-catching missions. The combination of physical building and digital interaction allows fans to experience a new level of storytelling, as they can use a dedicated app to reveal hidden elements and challenges within their creations. As builders construct their sets, they can unlock interactive features through the app, transforming their LEGO models into dynamic environments teeming with ghostly encounters. The promotional aspect of this theme often includes exclusive minifigures and limited-edition sets, enhancing the collectibility and excitement for fans. With its captivating blend of traditional play and modern technology, Hidden Side Promotional encourages creativity and exploration, making it a standout choice for both LEGO enthusiasts and newcomers alike.